What now - That seems to be the phase I am at. When we get so busy and busy takes a break and there's a lull, a pause, for other direction changing decisions to be made I wonder what next. I am using this as opportunity to go back to focus on my intention and needs. There is art to be done, yet. When I was focused on the business needs ideas were bubbling up on receipts and any scrap of paper but there was no time, now there's some time but there's also a need to reassess purpose and direction to make all of this viable. This must work from the business end of considerations to support the making of more art, so that means more research, and connections to be made. There are so many sources out there online that I need to look at to make necessary adjustments to address the marketing of building business and brand in a time and cost effective way. There are suppliers who handle all the details of producing and distributing that would otherwise take considerable time and attention.
The challenge for any small business is shipping costs, and getting your product to the customer at reasonable rates. Shipping rates are often the make or break on a decision to proceed with an order at checkout. I have been there many times myself. If I am in charge of production and shipping that involves costs of time and money, but I have control over quality. This is important to an artist. If I source out all of the responsibilities then I have no control over quality, but I also don't have any of the concerns. The last approach would generate "passive income" - money comes in as you sleep since you have already set up easy 24/7 access to your product through another point of distribution. This is definitely appealing, as the whole point of this endeavour was to get the process to be self supporting, freeing my time to do more of what is aligned with what I value for quality of life and over all well being. With that in mind, I must continue to address the ways in which entrepreneurs and artists achieve this for themselves. Funny thing too though, all this change and awareness in one area affects change and awareness in others. That is the very nature of making art too - one design change must result in continued work in other areas to be aligned as a whole. In this process of so much need for attention the only reasonable thing to do is slow down, calm down, and proceed again with intention - an alignment of needs, values, and sense of purpose with a strategy behind it that begins with one step in the direction of choice. Other choices from that one step will follow. That is inevitable. A series of one steps has gotten me this far, along with a "you can't stop now" mentality. There is a next stage I can't see. with that said, I need to continue to trust my own process and do more art. I think best when my brain is in that relaxed state of creativity. In that place I know I can trust myself to know that each decision I make from a place of calm contemplation is moving me in the direction I need that is best for my well being. Is that not true for us all?